Wednesday, November 13, 2013

BrewTrail.com Offers Beer Lovers One-Stop Compilation of Brewery Information

A new website called BrewTrail.com designed by Chris Pooley and Chris Margonis offers beer lovers a one stop compilation of Brewery information for the entire United States.


New Haven, CT – November 13, 2013 – Beer lovers, your prayers have been answered – visiting breweries just got easier.  Brew Trail (www.BrewTrail.com), the ultimate compilation of brewery information, has gone online and promises to make beer tourism a one-stop planning experience.  According to the Brewer’s Association, there are 2,538 breweries and brewpubs operating in the country (the most since the 1880s) and only one website - Brew Trail - has tracked them all along with the meticulous key details like their brewery tour and tasting room schedules.  Never before has so much detailed brewery data been available on one site.  With Brew Trail’s Trip Planner, aficionados can plot out a multi-state tour or simply check out some new breweries in town, easily incorporating each brewery’s schedule to cover ground most efficiently.  It’s all free, and it’s optimized for mobile devices.  From pilsners in Portland to stouts in St. Louis, Brew Trail will help plan a fantastic expedition along America’s beer trail.

“It’s been a true labor of love.  A very, very detailed labor of love,” said Brew Trail co-founder Chris Margonis.  “Why did we start the site?  My buddy and I love beer, it’s as simple as that.  And when we realized there weren’t any sites like this – a one-stop spot for all the brewery details along with brewery tour and tasting room times, we devoted ourselves even more to our hobby.  We want Brew Trail to be seen as a promotional asset for all craft breweries - to help them level the playing field and gain recognition among the big boys.  And we think Brew Trail also has the potential to become an excellent tool for state and local tourism boards as more and more localities launch their own beer trails.”  

The US craft beer movement has been exploding, with an astounding 10% annual growth – even while overall beer consumption has been declining slightly in favor of wine and spirits.  Although it makes sense given that craft beers have similar complexities and food pairings as wine.  Five out of ten fastest growing beer brands are craft (Dale’s Pale Ale, Lagunitas, Ranger, Torpedo, Shiner) and several of them  have been seeing a mind-boggling 45% growth in sales.  With this new, overwhelming beer awareness, Brew Trail arrives at the perfect time to make a potential mark on the scene and establish itself within the craft beer culture.

www.BrewTrail.com
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About Brew Trail (www.BrewTrail.com)
Visiting breweries just got easier.  Brew Trail compiles every brewery and brewpub in the country – over 2,500 - allowing beer lovers to quickly and seamlessly plan their ultimate tasting trip.  Tour schedules, tasting room hours, fees and other info is all available on one site for the first time ever.

Sources:
Brewers Association http://www.brewersassociation.org/pages/business-tools/craft-brewing-statistics/number-of-breweries 

Demeter Group (http://www.demetergroup.net/docs/perspective/Craft_Beer.pdf)

Tuesday, November 12, 2013

2013 Holiday Ale Festival

GA & VIP tickets now on sale online

 Standard release beer info updated


 
Holiday Ale Festival toasts the spirits of the season

18th annual event offers one of the nation’s finest gatherings of winter beers


The 18th annual Holiday Ale Festival will take place Dec. 4 through Dec. 8 at Pioneer Courthouse Square, located at 701 SW Sixth Ave. in the heart of downtown Portland. The popular event will feature at least four-dozen big, bold ales designed to fend off the cold chill of a long winter night. From Belgians, barleywines and CDAs to winter warmers, porters and stouts, these beers have either been crafted specifically for the event or are hard-to-fine vintages, underscoring the event's reputation as one of finest gathering of winter beers anywhere in the nation.

Event hours are Noon to 10 pm Wednesday, 11 am to 10 pm Thursday through Saturday, and 11 am to 5 pm Sunday. To avoid the lengthy lines that often accompany Northwest beer fests, the recommended days for attendance are Wednesday, Thursday and Sunday. The Holiday Ale Festival is for ages 21 and over.

What makes this festival standout from other similar events is the beer selection: the festival works with every brewery involved to make sure they send a beer that has either been made or blended specifically for the event, or is a rare or vintage beer that isn't commonly tapped in the state.

"Winter is a great time to be a beer geek," exclaimed Preston Weesner, event manager. "Savvy beer appreciators come from all across the country to sample these complex beers, which typically receive more thought and effort from the brewers.”

To enter and consume beer, the purchase of an entry package is required. The general admission package at the door costs $30 and includes the 2013 tasting mug and 10 taster tickets. Advance general admission packages cost $30 and include the tasting mug, 12 taster tickets and expedited entry all five days. Advance VIP packages are available for $65 and include the tasting mug, 28 taster tickets, a bottle of water, access to VIP lines (including special tappings) and express entry all five days. Express re-entry requires a wristband and the 2013 mug, and is subject to the festival's capacity. Previous year's mugs will not be filled. Advance packages are available online at www.holidayale.com

Once inside the festival, a full mug of beer costs four taster tickets, and a four-ounce taste costs one ticket. Certain limited release and special tappings may not be available in full mug pours, or may cost double tickets. Additional beer tickets can be purchased for $1 apiece. Designated drivers in a party of two or more may purchase a designated driver wristband for $5, which includes Crater Lake Root Beer or bottled water for the duration of the stay.

Despite being held outdoors during one of the coldest months of the year, more than 17,000 festival attendees stay warm and dry over the five day festival under clear-topped tents that cover the venue. Gas heaters create a cozy ambiance beneath the boughs of the region's largest decorated Christmas tree. In addition to beer tasting, the festival also features meet the brewer events, a root beer garden, food vendors, beer pairings with cupcakes & cheese, event merchandise and a coat and bag check that raises funds for the Children's Cancer Association.

Returning to the event is the 10th annual Sunday Beer Brunch, taking place on Dec. 8 from 11 am to 1 pm on the upper level of Pioneer Courthouse Square. The auxiliary event features European pastries, cured meats and artisanal cheeses to accompany an assortment of exclusive vintage winter beers not available at the festival itself, plus special large format bottles to be shared. Tickets cost $75 and will be available at www.holidayale.com soon.

For more information, visit www.holidayale.com.